About the Campaign: Tic Tac is not top of mind when it comes to quick breath refreshments. They have many competitors but they have something that sets them apart, their iconic shape! We decided to Gamify Tic Tac to reach a younger audience showcasing how Tic Tac fights back against bad breath and will help you in any situation. Tic Tac is a quick and reliable refreshment for you, therefore we made Tic Tac Attack! A super cool and fun way to fight back bad breath by using popular retro arcade games, keeping Tic Tac top of mind on your next store visit.